“The aim of life is to live, and to live means to be aware, joyously, drunkenly, serenely, divinely aware.” H. Miller

Russian, born in Lithuania, grew up in Belarus – I think of myself as a nomad. I was fortunate enough to take leaderships roles early in life through AIESEC, and the subsequent work took me to Moscow, then Rotterdam, and now I live in Sydney and love it.

I believe in sustainable living, equal rights and that internet was the best thing that happened to my generation.

Photography, travelling, friendly chats and musings about life is how I fill my free time. As well as reading on new media, technology, design and global affairs. I love TED.

I love my work, too. Marketing can make wonderful things happen, but with great power comes great responsibility. Let’s stay ethical.

This blog is my very own writing and broadcasting corner. I write here for my many overseas friends, but also because I have this urge to get the words out and to express myself. The mixed results are here for you to explore. Read like no one is watching.

If you have any feedback, get in touch!

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